About

Zero is a digitally-native branding agency with offices in New York and Milwaukee. We build next generation brands and digital experiences.

Read moreabout us

WTF is a digitally-native branding agency?

A Venn Diagram of Zero Zero is at the sweet spot where traditional branding agencies and digital agencies meet. TRADITIONAL BRANDING AGENCY TRADITIONAL DIGITAL AGENCY

Got it. But why does that matter?

We believe that everything is branding. The emails you send, the code you write, the packaging people tear open. Everything. We also know that nowadays most things are digital. Not everything. But quite a bit. So we think that the folks helping to define why you exist and why consumers should give a shit, should be the same folks that bring that message to life, across channels.

Does that mean you only take on full-service engagements?

No. While much of what we do is help businesses go to market, we also work as specialists at times. Meaning, we take on projects building websites, shooting content, building campaigns, establishing voice & tone, etc.

Who do you typically like to work with?

We work with people that are doing something good for the world. Often, this means working directly with founders to help them bring their vision to life. Other times, it’s with select fortune 500 companies or organizations that challenge the status-quo. We started Zero in search of a better quality of life and value the time we spend making things with people. If we’re going to solve problems together, we might as well enjoy it.

Hmm sounds pretty cool, tbh. What services do you offer?

Branding, design, content & technology:

  • Logo & Identity
  • Brand Strategy & Positioning
  • Voice & Tone
  • Brand Books & Style Guides
  • Art Direction
  • Illustration
  • Styling
  • Design
  • User Experience Design
  • Full Stack Development
  • Mobile & App Development
  • Ecommerce
  • Print & Publication Design
  • Packaging
  • Content Strategy & Production
  • Social Media & Community Management
  • Content Production
  • Brand Activations & Experiences
  • Digital & Traditional Advertising
  • Copywriting

DANG, Y’ALL ARE COOL. WHAT’S THE PROCESS TYPICALLY LIKE?

Full-service partnerships: Discovery & Research → Strategy & Voice → Branding & Identity → UX & Content → Design & Development → BFFs

Nice, I need all of that. How much do you charge?

It depends on the level of the engagement, complexity, and deliverables - but our studio minimum is $80k.

But wait, I have more questions

Forti Goods

A new high in furniture design.

Research, Brand Strategy, Voice & Tone, Copywriting, Product Naming, Visual Identity, Art Direction, Website Theme Design & Development, Animation

Weed makes you happy. The way you store it should too.

A true one-of-a-kind, Forti Goods makes beautiful, handcrafted and sustainable furniture to facilitate responsible cannabis use within the home. Together, we created a brand that represents a new wave of cannabis confidence, welcoming responsible weed aficionados to live their truth.

We built a brand that conveys the beautiful craftsmanship of the product while smashing stoner stereotypes. Our strategy reimagines cannabis acceptance as inclusive to adults, even when they (gasp!) have kids in the house.

Inspired by the fluid motion of opening and closing the furniture’s customizable and lockable storage drawers, the brand's visual identity reflects Forti’s promise to always keep the user in full control of their cannabis collection.

When it comes to cannabis, Forti never passes judgement. Our accepting voice and tone embodies a distinctive and light-hearted approach to life.

Our art direction celebrates the high-quality furniture as well as the unique homes of the modern Forti customer, encouraging mature cannabis lovers everywhere to bring their stash out of the shoebox and into the home.

We named each piece of furniture using powerful and traditional feminine names to salute a company with midwestern values, founded by strong women.

Other projects

Zero is a digitally-native branding agency with offices in New York and Milwaukee. We build next generation brands and digital experiences.

Read moreabout us

NYC
Brooklyn

MKE
Third Ward

๐Ÿ†  ZERO Makes Fast Co's Best Design of '21

๐Ÿ†  ZERO Makes Fast Co's Best Design of '21

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