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Redesigning an Iconic Magazine for the Internet Age. Nylon

Having fun is fun. Launching a fun(ctional) prebiotic soda.

Chill Out. It's Not Pot.

The difference is night and day.

Let’s get breezy.

The wellness brand for city dogs and their humans.

Looking to the future while celebrating the past.

Designing a Site as Eclectic as its Location.

It's not pants. It's a state of mind. Launching Alday.

Launching Buffy, the Fluffiest D2C Brand in the World.

Rebranding one of Maine’s best breweries.

At the intersection of arts & philanthropy.

Getting Bubbly with SodaStream.

Luxury For Less: Launching Italic.

Skincare on a mission of empathy and self-discovery.

Launching LA's First Social Wellness Club.

Rebranding an innovative therapy practice.

Charting the way forward with Canvas.

Get into the swing of things.

A Digital Marketing Experience for Swarm by Foursquare.

Using the digital medium to inspire home design.

Special Projects

https://images.prismic.io/zero-2020/ed5b77b2-62a8-4693-b233-fed16d859748_Zero_Case_Study_DNC_Featured_Image.jpg?auto=compress,format

➚ ➚ 2020 Democratic National Convention brand microsite

Democratic National Convention

https://images.prismic.io/zero-2020/ef72b03c-d850-4b96-a678-c3f45eb7e47b_Zero_Birthday_Site_Featured_Image.jpg?auto=compress,format

➚ ➚ Zero’s Second Birthday Party

Self Initiated

About

Zero is a digitally-native branding agency with offices in New York and Milwaukee. We specialize in building brands and digital experiences.

Read moreabout us

WTF is a digitally-native branding agency?

A Venn Diagram of Zero Zero is at the sweet spot where traditional branding agencies and digital agencies meet. TRADITIONAL BRANDING AGENCY TRADITIONAL DIGITAL AGENCY

Got it. But why does that matter?

We believe that everything is branding. The emails you send, the code you write, the packaging people tear open. Everything. We also know that nowadays most things are digital. Not everything. But quite a bit. So we think that the folks helping to define why you exist and why consumers should give a shit, should be the same folks that bring that message to life, across channels.

Does that mean you only take on full-service engagements?

No. While much of what we do is help businesses go to market, we also work as specialists at times. Meaning, we take on projects building websites, shooting content, building campaigns, establishing voice & tone, etc.

Who do you typically like to work with?

We work with people that are doing something good for the world. Often, this means working directly with founders to help them bring their vision to life. Other times, it’s with select fortune 500 companies or organizations that challenge the status-quo. We started Zero in search of a better quality of life and value the time we spend making things with people. If we’re going to solve problems together, we might as well enjoy it.

Hmm sounds pretty cool, tbh. What services do you offer?

Branding, design, content & technology:

  • Logo & Identity
  • Brand Strategy & Positioning
  • Voice & Tone
  • Brand Books & Style Guides
  • Art Direction
  • Illustration
  • Styling
  • Design
  • User Experience Design
  • Full Stack Development
  • Mobile & App Development
  • Ecommerce
  • Print & Publication Design
  • Packaging
  • Content Strategy & Production
  • Social Media & Community Management
  • Content Production
  • Brand Activations & Experiences
  • Digital & Traditional Advertising
  • Copywriting

DANG, Y’ALL ARE COOL. WHAT’S THE PROCESS TYPICALLY LIKE?

Full-service partnerships: Discovery & Research → Strategy & Voice → Branding & Identity → UX & Content → Design & Development → BFFs

Nice, I need all of that. How much do you charge?

It depends on the level of the engagement, complexity, and deliverables - but our studio minimum is $50k.

But wait, I have more questions

DNC 2020

Branding the 2020 Democratic National Convention.

Strategy, Positioning, Design, UX, UI, Development, Copywriting, Illustration, Content

A visual system inspired by the Wisconsin state motto, "Forward."

Creating the visual identity for this year’s convention was an opportunity to show the American people what we stand for as a party, unite around our shared values, and showcase everything Wisconsin has to offer.

Visit the Visual Identity Site

We designed the visual identity with digital in mind, which made the transition to a virtual format seamless. We worked with the DNC to create assets that convey the party’s platform from IRL to URL.

Visual Identity Collaborators:
Wide Eye

Zero is a digitally-native branding agency with offices in New York and Milwaukee. We specialize in building brands and digital experiences.

Read moreabout us

Our Locations

NYC
265 Canal Street
#604

MKE
320 Buffalo St
#405

Welcome to the (soft launch 🍳) of our new site

Welcome to the (soft launch 🍳) of our new site

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